But 80% of the mustard seeds in Franc e come from Canada, which had a bad crop last year , hence the pénurie . In France, many brands of mustard come in drinking glasses with a plastic top – after you’re done, peel off the sticker, wash and many French families I know use them as their everyday water glasses. Like many people here, I’m a Maille fan, the traditional one, not the wild flavors… and was wondering how you felt Maille differed taste-wise in comparison to Amora?

I must be made of sterner stuff than I realized, because “fine et forte” as it is, I am now addicted. I always wondered why the mustard chicken I cooked was so disappointing and then bought Amora Fine et Fort in a supermarket in Bordeaux – bingo! When I’m not at my family’s home in France and need to pick one to bring back, it’s always the mi-forte, right in the middle.French people don’t like being told what to do—except when they do—but telling someone to not put 1/3 of a jar of mustard on the side of their lunch plate doesn’t really work in my household. The owner looked at me, with a bit of indignation, rebuffing me with, “Our charcuterie is too good to put mustard on. I’m visiting Paris in a week from NYC and would like to know what butter to bring back to the States from Paris. That is interesting indeed (especially considering that other mustards get their seeds from Canada)!

But the rest of my family love it, and I often bring back little sample pots of Dijon mustard, including some of the flavoured stuff. Amora mustard combines the classic creamy texture and taste of French mustard with exceptional strength and flavour.

For some strange reason, though, at my locals Marché U supermarket the other day, I did come across Moutarde de Meaux , a particularly perky mustard made with whole mustard seeds, that was - get this, on sale . In the mustard world, it is said that “il n'est pas de bonnes moutardes dans de vilains pots” , no good mustard is in an ugly pot. Recognized and appreciated for its know-how and the quality of its products, make easy, gourmet, tasty recipes and reinvent your dishes by always giving them more flavor with Amora.