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Traditional branding books focus on large companies and big brands. But in the 2010s and 2020s, corporate design has diversified enormously as the startup scene explodes around the world. In this 2015 book, Robert Klanten shares some of the best work by creative agencies for startup founders, from a beauty parlour in Singapore to a whisky distillery in Finland. 38. Citizen Designer: Perspectives on Design Responsibility by Steven Heller and Veronique Vienne The two see each other across the void. A fateful connection is made, and an unlikely friendship blooms. Slowly, we learn what led Sam and Vic to the bridge that night. Bonded by their suffering, each privately commits to the impossible task of saving the other.
At the heart of Honeybee is Sam: a solitary, resilient young person battling to navigate the world as their true self; ensnared by a loyalty to a troubled mother, scarred by the volatility of a domineering step-father, and confounded by the kindness of new alliances. Logo Design Love by David Airey (Image courtesy of David) 45. How to do Great Work Without Being an Asshole by Paul Woods In 1959, design legends Ivan Chermayeff and Tom Geismar produced a small booklet about typographic creativity. Six decades on, it remains influential, and this reproduction includes added thoughts by other designers including Michael Carabetta, George Lois, April Greiman, Steve Heller and Kit Hinrichs on its lasting impact. 36. Why Fonts Matter by Sarah Hyndman Thank you to all who voted, and a huge congratulations to our Top 100 winners who will be receiving a copy of each title on the Top 100 list. The winners are:
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Congratulations to all the authors who made the list this year, especially Craig Silvey. Honeybee has won the hearts of Australian readers, two years in row. It’s a personal favourite of mine, so I’m thrilled.” Another great read by Ellen Lupton, this primer on typographic design is divided into three sections: covering lettering, text, and grids. Each section is accompanied by an essay explaining key concepts, and then a set of practical demonstrations illustrating that material. Essential reading for students, teachers, and anyone entering the graphic design profession. 18. The Art of Looking Sideways by Alan Fletcher
Books are a great way to learn about the fascinating world of movie poster collecting and represent an inexpensive way to enjoy hundreds of movie posters of your favourite films at home. However, not all books are created equal, so I have compiled a list of some of the best movie poster books ever published based on personal preference and other collectors recommendations. All Poster Forum has an excellent thread devoted to movie poster books and is well worth a read with personal opinions covering some of the books in our guide. Our Gold Foil is the most premium available using a special Easy-Off layering technology, so interacting with it feels smooth as a hot knife through butter. You will know that the instant you scratch off the first time. Debbie Millman is best known as the host of the design podcast Design Matters. This book is inspired by the monologues she prepares for each episode and features illustrated essays on life and design. Covering topics ranging from brands and behaviour to rituals, love and music, this book will make you think and occasionally laugh out loud. 30. Branding: In Five and a Half Steps by Michael Johnson While most posters at best look pretty, they don't engage with its owner, and never personal. Our pioneering interactive concept, breaks new grounds across dimensions and presents a never-seen-before piece of art that talks to you, personalizes per your wish, evolves with you, and makes itself truly yours.
Another authoritative book about design's past by Jens Muller, The History of Graphic Design delivers exactly what the title promises. Featuring hundreds of landmark projects, industry leaders profiles, and illustrated timelines, this book traces the evolution of the profession from the end of the 19th century to the remains of World War II. 24. Baseline Shift by Briar Levit We’re thrilled to announce a first. For the second year in a row, the top spot in our annual Top 100 goes to a previous winner. Readers have once again voted for Honeybee by Craig Silvey as the #1 book, for the second year running. Australian readers have embraced this tender and profoundly moving novel, brimming with vivid characters and luminous words. It’s about two lives forever changed by a chance encounter – one offering hope, the other redemption. Citizen First Designer Second by Rejane Dal Bello 13. Designing Graphic Props for Filmmaking by Annie Atkins
Creative work is hard, and it never really gets easier. So to make it as a graphic designer, you need some stamina, and this book can help. It's full of illustrated advice and encouragement on how to stay creative, focused, and true to yourself in the face of burnout or distractions. 43. Layout Essentials by Beth Tondreau Whether you're a design student or an established designer, it's good to challenge yourself now and again to shake things up. This book is a compendium of 13 experimental projects designed to teach conceptual thinking and problem solving to art and design students. Each project is illustrated with multiple visual solutions, provided to inspire creativity and illustrate that there can be multiple solutions to a single problem. 35. Watching Words Move by Ivan Chermayeff and Tom Geismar Are you looking for an authoritative guide to branding, taking in all the different aspects from start to finish? You'll find it here. From research and analysis through launch and governance, this book provides expert insight on all aspects of the process and describes the best practices that build better brands. 3. Know Your Onions by Drew De SotoWith a pride in fine printing and an innate predisposition toward the grand and passionate, Italy has produced some of the finest film posters in the world. These colorful images, startling in their freshness and boldness, arouse expectations of romance, mystery, action, or escape. Italian Film Posters is the first collection of these highly evocative images to be published in English. While Italian film posters are well known to European collectors and cinema lovers – and the work of artists such as Anselmo Ballester, Alfredo Capitani, and Luigi Martinati is displayed in museums and commands high prices at auction – they remain largely unknown to the American public. This overview of the Italian tradition begins with the Art Nouveau-influenced designs of the silent-film era, moves into the stunning stone lithographs of the 1930s and 1940s and concludes with the idiosyncratic creations made possible by offset printing in the 1950s and 1960s. A true classic, originally published in 1992, and thoroughly revised for the modern era. Renowned typographer Robert Bringhurst explains the art of typography in a clear and concise style, from practical, theoretical, and historical perspectives. Quite simply a must-read for any graphic designer entering the profession. 8. Book of Branding by Radim Malinic In this revelatory book, celebrated designer Craig Oldham answers the common questions raised by graphic design graduates: What now? Where do you live? Can you afford to live? How can you make money doing design? How do you get a job? Who do you want to work for and are you good enough? Sharing his own experiences, as well as ideas, advice and inspiration, this book is as funny and honest as it is practical and useful. 12. Citizen First Designer Second by Rejane Dal Bello What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture? This book attempts to answer this question with more than 70 essays and interviews covering controversial topics such as topics as the advertising of harmful products, branding to minors, and violence in game design. It doesn't provide any definitive answers, but through asking the right questions, acts as a spur for further debate and discussion. 39. Don't Get a Job... Make a Job: How to make it as a creative graduate by Gem Barton Traditionally, design books have tended to minimise the contribution of women to the profession, so here's one that starts to right the balance. Women Design profiles a selection of the most dynamic female designers, from architects and product designers to textile artists and digital innovators. These range from pioneers such as Eileen Gray, Lora Lamm and Lella Vignelli to more recent trailblazers including Kazuyo Sejima, Hella Jongerius and Neri Oxman. 26. Can Graphic Design Save Your Life? by Lucienne Roberts
Geometry is where art and design meet maths, and this instructive book explains how that works in words that non-experts can understand. The book focuses not only on the classic systems of proportioning, such as the golden section and root rectangles but also on less well known proportioning systems such as the Fibonacci Series. Through detailed diagrams, these geometric systems are brought to life, giving an effective insight into the design process. The 2023 Top 100 list is a celebration of female authors, and a reminder of how loved Australian authors are. This shift first took place in 2017 and shows no sign of changing. It’s clear there is a desire for Australian stories, which is incredibly exciting. There is a strong culture and thirst for local voices with authors such as Jane Harper, Liane Moriarty, Sally Hepworth and Holly Ringland each featuring multiple titles on the 2023 list. We use the most advanced industry grade Six-Color-Process printing to ensure spectacular color re-production which is why our posters give a stunning burst of colors! Why Fonts Matter by Sarah Hyndman. Image courtesy of Sara 37. Start Me Up!: New Branding for Businesses by Robert Klanten If this interactive, scratch and reveal poster doesn’t inspire your love for start reading, nothing will.
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User experience design is, at root, about understanding your users. And so this book gives a useful and comprehensive introduction to foundational psychology, in a way that directly relates to UX design. Written by David Evans, an experimental psychology PhD and senior manager of consumer research at Microsoft, this will help UX designers gain an edge in a super-competitive field. 15. Graphic Design: The New Basics by Ellen Lupton & Jennifer Cole Phillips We create LIFELOGUE posters. A series of interactive posters designed to inspire you to reignite your passion. We know what it’s like to get caught up in the every day. Whether your passion is cinema, travel, books, cooking, or experiences - it’s so easy to put what we want to do aside for what we have to do. Also noteworthy is how readers embrace female authors now more than ever. This year, with 10,000 votes, an outstanding 70 books by female authors made the list. Women buy books, women read and it’s now clear that women write most books we read. Work Hard & Be Nice to People by Anthony Burrill 33. Drawing Type: An Introduction to Illustrating Letterforms by Alex Fowkes
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